Laying the foundation…Creating the sitemap for your website

Every house (or church) needs a layout and a floor plan.  Before your house was built, someone hired an architect to design the basic layout of the house.  How does ...

Feeding the campfire…developing a content strategy for your marketing efforts.

C.C. Chapman and Ann Handley have developed a wonderful metaphor about content in their book, Content Rules (which I highly recommend!)  Think about a campfire.  What do you think about?  ...

Why churches fail…loss of focus kills.

Jim Collins wrote a series of books that talk about companies that move from “Good to Great,” sustain their performance because they are “Built to Last” and sometimes lose that ...

Spotlight

Ready or Not…Mobile is Coming!

Ready or not, mobile is a growing trend that your church needs ...

If this is not a call to action, I don’t know what is!

A paper called "A mathematical model of social group competition with application ...

Let the children lead…

Out of the prayers of children can come the clarity of God's ...

Latest News

Straw, Sticks or Bricks…Selecting the right technologies for your website.

We all know the story of the three little pigs.  Each one built a house:  one of straw, one of sticks and one of bricks.  One technology met the test while the other failed because the pigs did not want to put the time and effort it.  Two piggies were bacon (depending on which story [...]

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Piecing together a story using “Storify”

How can churches use Storify to pull together content from social networks to create a cohesive story with tweets, posts, photos and videos from all the sources across the web to spread the word.

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Show me the VISION (vs. money)…The Art of Digital Fundraising

50% of churches do not have an annual stewardship campaign. EPIC FAIL! Churches need to cast a vision of why to give and allow people to support causes that matter. Here are some ways to do that.

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Invite people home… a strategy to create digital relationships with your church.

Social media tools are great, but churches need to think through how to leverage social media sites to help create relationships and connect them “home” to deepen relationship.

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Egypt & Social Media…the blueprint of creating a digital movement (even for your church.)

Churches can learn a lesson from the digital revolution in Egypt. A digital movement can be generated using the social media tools now available. The power is in your hands. Use it wisely.

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Show me the benefit… the obligatory Super Bowl 2011 commercial roundup and what churches can learn from them.

What can the church learn from Madison Avenue to connect with people from Main Street? Here are some thoughts on the latest round of Super Bowl commercials and what the church can learn from them.

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Singing from the same sheet of music… Using Dropbox for Worship planning.

Many times, getting all the materials ready for Sunday Morning worship can be a hassle. People are e-mailing songs, announcements, sermon outline changes, slides or any number of things or running around with USB drives to get everything ready. Here is one tool that can help…

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Avoid the “field of dreams” syndrome… How to plan and promote church events with Social Media.

Too many take the “Field of Dreams” approach in their events, thinking people will “auto-magically” come to any event. Churches need to take advantage of many of the Social Media tools to make their event a success. Here’s a “how-to” to help you.

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Stay top of mind! State your calling in 5 to 8 words.

Many churches are going through their annual planning process to make a “Kingdom-difference” in their community. The problem is that most churches are not focused. They want to do everything well. But what is their focus? Creating a clear call can make all of the difference.

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What are your 3 big words? Untangling the mess of church strategic planning.

Many churches get bogged down in the strategic planning process. They get lost in the concepts of mission and vision and try to throw everything (including the kitchen sink). Try a different approach by focusing on 3 big words. Here’s how…

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